Task 1- Structure

Developers:
Developers are important to the games design industry as without them you won't have a game as they are the ones who create or develop the game. Developers make everything in the game, from sound to character appearance to level design. Developers are crucial as you need a full development team to make the game, otherwise you will have parts missing and the game won't be very good which therefore wouldn't be any point in releasing he game. The main developer roles are:
* Designer
* Artist
* Programmer
* Level Designer
* Sound |Engineer
* Tester
In each of the categories above there is lead role, such as:
* Lead Designer
* Lead Artist
* Lead Programmer
* Lead Level Designer
* Lead Sound Engineer
* Lead Tester
The leaders watch there team and make sure they are doing there work and they make sure the team is on top of it all. The leader has to report how the rest of the team is doing and he is in charge of hem so he has to make sure all work in the game is completed efficiently.

Publishers:
The Publishers are the ones who publish the game so they can sell it. The Publishers are responsible for the market research, manufacturing and advertisement for the game. This could include, banners, leaflets, adverts on TV, newspapers, billboards. The manufacturing would be making sure the game cover looks right and making sure the game has is being made properly and being keeping on top of work. For market research the Publishers will look at what other companies are doing to make there game the best and make sure that their game is better. The most popular publishers are:
* Nintendo
* Ubisoft
* Electronic Arts (EA)
* SONY
* Microsoft
* Activision

Console Manufacturers/ First-Party Publishers:
Console Manufacturers also known as first-party publishers are a company that makes the game consoles and getting third-party publishers to produce games for its platform, this also needs licensing fees. Console Manufacturers are:
* Nintendo (With the Wii or the Wii U)
* Microsoft (With the Xbox, Xbox 360 and the Xbox 1)
* Sony Computer Entertainment (With the PlayStation, PlayStation 2, PlayStation 3 and PlayStation 4)
These are the Console Manufacturers and they are the ones who go to companies and ask hem to make a game for their console. Games can be distributed on different platforms and this makes the companies responsible for making the games consoles so the games can be played and this needs licensing. Although if your just starting up you can distribute it on a PC as this doesn't need a license to do so.

Distribution and Retail:
The Distributors sell the game in retailers, this is delivering the game from its warehouse to the retailer. Retailers make shelf space for the games and this is through negotiation. The public then see the game and all of its promotional advertisement and buy it. Games are also being distributed electronically, and this is on the internet and though the console manufacturers and sites like Amazon or Stream. This cuts the cost of transport, packaging, duplication and retail space. Companies like Apple and the Android market and Windows are becoming more popular as these are all mobile distributors and they can sell the game on their market.

Outsourcing Companies:
If you are lacking in an art team, you would out source one and this means acquiring an art team. This could be acquiring anything from art, level design, sound engineers, programmers, designers. They get people from the outside who specialise in these positions and they bring them in and use them to make the game he best it could be, this is so it sells more, gets positive reviews and makes the company a bigger profit.

Media and Press:
A journalistic point of view will determine whether your game will be a success or a failure. It's done by reviews and analysis of the game, and this would include Magazines, Newspapers, Websites and Television. If the reviews are bad the game will lose it buyers and wont be a very good game on the other and if the reviews are good, the game will have more buyers and it would be a success and he company would make a huge profit.